Digital Marketing
Here's our scope
Awareness
Awareness: Top of mind. Top of mind: Tip of tongue. In this digital age, marketing in digital channels is the most efficient way in gaining awareness traction for your product, and secure top of mind.
- CPM and CPC optimizations
- Reach and frequency objectives
- Paid and organic reach
Conversions
Conversion campaigns are more difficult, and often considered to be the holy grail of most businessess. The reason it’s more difficult is that the journey is much longer than awareness. A person has to view the ad, see your product, consider every element such as its usefulness, price range, and everything in between. For that reason, conversion campaign needs a more comprehensive approach that requires lots of root cause understanding.
- CPL, CAC (Customer acquisition cost), and CPO (Cost per order) optimizations
- Leads, sign-up, order, and purchase objective
- Paid and organic reach
Here’s Our Step By Step
There are lot of steps before growth starts. We cover all bases.
01
Align on goals
Establishing the primary metrics and indicators of performance progression
02
Assess current performance
Determining the baseline to compare with the desired goal
03
Assign Team role and scope
Ensuring whether you need an installs, awareness, or SEM specialist
04
Tracker and dashboards
Develop attributions and integrations for conversion sources
05
Channel mapping
Determine best channels, ranging from various paid to organic for desired goals
06
Campaign standardization
Ensure that every campaign follows a convention for efficient optimization
07
Campaign optimization
Optimize conversions via objective, audience, budget, and creative
08
Iteration
AB test various campaign configurations for goal efficiency
Why digital market with us?
Here are some cool selling points from the marketing team
Measurable Performance
To achieve the best possible outcome, we execute initiatives efficiently and effectively.
Industry superstar team
A curated and experienced team in scaling multiple startups to greater heights, in various industries.
Precise Target
All campaign will be delivered to the relevant audience.